Crm Manager M/F/D

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Countries
Germany
Job Types
sales & business development
Experience
managers
Organization Types
tourism & hospitality, transportation & mobility
Location
Berlin
Posted Date
Company
Flix

AI Summary

Job Description

Analyze customer behavior and segment needs to develop relevant multichannel CRM messaging. Set up and update campaigns and communication flows in Braze across email, push, in-app, and web channels. Analyze performance, run tests, and optimize audiences, content, and channels while collaborating with CRM and cross-functional teams.

Hard Requirements

  • At least 3 years of professional experience in customer communications, ideally in CRM or digital marketing
  • Fluency in German and English
  • Degree in Marketing, Business Administration, Communications, or a comparable field
  • Ability to interpret customer behavior data and derive insights
  • Strong stakeholder management, communication, and prioritization skills
  • Ability to develop concepts and presentations and present them to stakeholders
  • Strong writing and creative skills for targeted customer communications

Soft Requirements

  • Experience with a CRM tool; Braze knowledge is a strong plus

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