Founding Growth Lead
- Countries
- USA
- Job Types
- sales & business development
- Experience
- late
- Organization Types
- startups, logistics & supply chain
- Location
- New York City - San Francisco
- Posted Date
- Company
- Pallet
- Salary
- $140,000.0 - $200,000.0 annually
AI Summary
Job Description
As the Founding Growth Lead, you will build systems and programs to convert market awareness into qualified enterprise pipeline. You will work across various channels including paid acquisition, email, and content, testing new strategies and scaling successful ones. Your role involves shaping demand generation, building repeatable programs, and developing the infrastructure for growth measurement.
Hard Requirements
- 3-7 years of growth, digital, demand generation, or ABM experience
- Experience marketing enterprise technology with a sales-led buying process
- Experience across multiple channels (paid digital, email, website, content)
- Working knowledge of marketing automation, attribution, CRM reporting, and website tracking
- Understanding of MQLs, SQLs, pipeline, and revenue conversion
- Depth in at least one channel and ability to learn adjacent channels quickly
Soft Requirements
- Ability to understand how different marketing channels fit together
- Develop strong opinions on effective strategies
- Go deep into specific areas when necessary
- Bring in specialized partners to accelerate progress
- Build operating foundation for growth engine (attribution, automation, lead routing, etc.)
- Fast career progression
- Strong learning ability