Crm Manager M/F/D
- Countries
- Germany
- Job Types
- sales & business development
- Experience
- managers
- Organization Types
- tourism & hospitality, transportation & mobility
- Location
- Berlin
- Posted Date
- Company
- Flix
AI Summary
Job Description
As CRM Manager at Flix, you'll shape customer communication content across FlixBus, FlixTrain and more. You'll analyze customer behavior, develop multichannel messaging, implement campaigns in Braze (email, push, in-app, in-web), run tests to boost performance, and collaborate with CRM, Brand, Marketplace, Train and Tech teams.
Hard Requirements
- Minimum 3 years experience in customer communication, ideally CRM or digital marketing
- Understanding of customer needs and interpreting behavioral data
- Creative and analytical thinking
- Strong stakeholder management and communication skills
- Ability to independently develop and present concepts
- Excellent copywriting and language skills
- Fluent German and English
- Degree in marketing, business, communication or comparable
Soft Requirements
- Experience with a CRM tool
- Braze knowledge